Cupio B sells responsible jewellery designed and made in London. In fact, during its journey from recycled metal to the finished jewellery that is ready to post to you, no transport is used at all. When the jewellery has been cast it is picked up on foot by Laura, the person behind Cupio B, and her sausage dog Patti. The jewellery is then walked back to Cupio B headquarters or hand delivered to the gold platers. That's one fit sausage dog.

The intricate and individual Cupio B pieces are developed and made with an emphasis on comfort for the wearer. Our pet peeve is an earring that drags the earlobe down.

Cupio B's aim is to create beautiful pieces inspired by the past, that are worn with confidence today and passed on to be treasured by future generations. The word cupio is Latin for I desire or covet. Drawing on historical symbols and traditions, from Roman artefacts to Celtic craftsmanship, Cupio B puts a modern spin on these traditions. The results are timeless pieces, with broad and contemporary appeal.